San Francisco · SoMa · Convention Visitor Guide
Moscone South: Find the Right Hall, Entrance, Transit & Parking
Visiting Moscone South for a trade show, technology conference, exhibition or business meeting? This guide brings together the useful details: where to arrive, which BART station to use, parking choices, South exhibit halls, floor plans, nearby hotels and accessible facilities.
Event planning
Moscone South Events and Admission
Moscone Center hosts major conferences, trade exhibitions, industry conventions and private corporate events. Public availability, badge requirements, ticket prices and event entry hours are controlled by the specific organizer.
| Event | Published dates | What to know |
|---|---|---|
| SEMICON West 2026 | October 13–15, 2026 | Semiconductor industry conference. Confirm your registration and assigned Moscone building. |
| TechCrunch Disrupt 2026 | October 13–15, 2026 | Technology and startup event; access and sessions vary by pass. |
| Cloudflare Connect 2026 | October 19–21, 2026 on the venue homepage | Check your invitation for exact conference activities and location. |
| INFORMS Annual Meeting 2026 | November 1–4, 2026 | Check the organizer’s schedule for meeting rooms and attendee check-in. |
| Microsoft Ignite 2026 | November 17–20, 2026 | City convention calendar listing; follow organizer directions for the specific building and registration. |
| AGU26 Annual Meeting | December 7–11, 2026 | Large scientific conference with potentially multiple session locations. |
These are published 2026 Moscone Center campus listings, not a guarantee that every activity takes place inside Moscone South. Schedules and hall assignments may change.
How to Check an Event
- Find the exact event title in the venue calendar.
- Check the dates and organizer’s registration link.
- Confirm the assigned building: South, North or West.
- Read badge pickup, ID, bag and security rules.
- Save the hall or room number before traveling.
Before You Buy a Pass
Some conventions admit industry professionals only. Others sell different passes for exhibits, keynotes, workshops and receptions.
Do not assume venue staff can sell general tickets at the entrance. Registration availability and refunds depend on the organizer.
San Francisco Convention Calendar →Arrival and orientation
Moscone South Address, Entrance & Map
For general navigation, the Moscone Center publishes 747 Howard Street, San Francisco, CA 94103. That is also the administrative office address. Event-specific South registration doors may differ from the main administrative entrance.
Moscone South
South of Howard Street near Third Street, adjacent to Yerba Buena Gardens and the rest of the Moscone Center campus.
Typical uses: Halls A–C, ballrooms, breakout rooms, registration and South lobby areas.
North and West
Moscone North is across Howard Street and connected to the South complex. Moscone West is at 800 Howard Street, at Fourth and Howard.
If your badge says Moscone West, do not automatically join the Moscone South check-in line.
The map shows the general building location. Entrances, temporary barriers and registration areas can change for each event.
Transport decisions
Moscone South Parking, BART & Airport Connections
Best Public Transit Options
| Mode | Best stop or route | Practical instructions |
|---|---|---|
| BART | Montgomery Street Station | Officially recommended for Moscone North and South. Follow street-level walking directions to the Howard/Third Street area. |
| Muni Metro | Montgomery | Useful for San Francisco city connections to Moscone South and North. |
| Caltrain | San Francisco station at Fourth and Townsend | Continue on foot or transfer to another suitable service. |
| San Francisco Airport (SFO) | BART toward downtown San Francisco | Use the appropriate airport BART platform, then get off at Montgomery Street. |
| Oakland Airport (OAK) | Airport connector + BART | Connect to a San Francisco-bound BART train and exit at Montgomery Street. |
| Taxi / rideshare | Organizer-designated drop-off | Confirm the allowed passenger drop-off zone; road closures can affect it. |
Parking Garage Planning
Nearby Public Garages
The area around Moscone Center and Yerba Buena Gardens has off-site parking options, including municipal and privately operated facilities.
Compare walking distance, published rates, closing times, height limits and event-specific restrictions before choosing one.
What Parking May Cost
There is no verified universal daily Moscone South parking fee. Garage charges can vary based on weekday, duration, special events, reservations and overnight parking.
Check the operator’s displayed price for your date rather than relying on old search snippets.
Start with your event’s building and room, not an assumed garage.
Check official city parking listings or a garage operator for opening hours, rates, and maximum vehicle height.
Conferences can cause loading zones, curbside pickup areas and nearby streets to be temporarily restricted.
Garage exits may be several blocks from badge pickup. Build in additional walking and security time.
Official Moscone Directions and Parking →
Building layout and space
Moscone South Floor Plans: Halls A, B, C and Ballrooms
Moscone South contains major exhibition facilities and large meeting spaces on several levels. The combined Moscone North/South exhibition level includes six halls, A–F; South’s primary major exhibit halls are A–C.
South Exhibition Halls
| Exhibit space | Area | Theater capacity | 10×10 booths |
|---|---|---|---|
| Hall A | 86,204 sq ft | 7,392 | 371 |
| Hall B | 50,787 sq ft | 6,965 | 268 |
| Hall C | 107,392 sq ft | 9,408 | 545 |
| Halls ABC combined | 244,383 sq ft | Configuration-dependent | 1,184 |
Official venue capacity chart. The individual theater configurations cannot simply be added to calculate a combined ABC event capacity; layout, aisles, staging and fire approval govern final occupancy.
Esplanade Ballroom
42,675 square feet
Theater: 4,800
Banquet: 2,800
Classroom: 2,608
Can divide into ten individual rooms for different meeting requirements.
San Francisco Ballroom
49,776 square feet
Theater: 5,539
Banquet: 2,880
Classroom: 3,424
A column-free flexible ballroom that can be configured as one large space or up to 16 smaller rooms.
Meeting Rooms & Terraces
Flexible rooms accommodate small meetings and larger combined sessions. Rooms 301–304 total 12,696 square feet when combined.
The level includes north and south outdoor terraces.
Breakout and Office Rooms
Smaller meeting rooms include 50, 52, 54, 56, 58, 60, 62 and other numbered spaces.
Selected rooms can combine into larger conference configurations.
How to Read Your Event Room Assignment
- Hall A, B or C: Major exhibit-floor spaces.
- Room 151–160: Upper-mezzanine Esplanade Ballroom subdivisions.
- Room 201 onward: Level 2 meeting/ballroom spaces.
- Room 301 onward: Level 3 meeting rooms.
- Room 50 and similar: Lower-mezzanine breakout/office spaces.
The temporary organizer floor plan takes priority over general building room labels for registration, restricted corridors and meeting points.
Overnight convention visits
Hotels Near Moscone South
San Francisco Travel lists several hotels near Moscone Center. The most convenient option depends on your event entrance, budget, accessibility needs, hotel parking and whether you need a block rate.
W San Francisco
181 Third Street. A nearby option worth comparing for conferences at Moscone South and North.
San Francisco Marriott Marquis
780 Mission Street. Suitable for travelers comparing large downtown hotels and meeting facilities.
Canopy by Hilton San Francisco SoMa
250 Fourth Street. An option for guests prioritizing the SoMa neighborhood.
InterContinental San Francisco
888 Howard Street. Useful to compare for access to the convention district.
Hotel Zelos San Francisco
12 Fourth Street. Good to investigate for downtown transit and shopping access.
Hyatt Regency San Francisco Downtown SoMa
50 Third Street. Compare the walk to your specific Moscone registration point.
Accessible visits
Wheelchair Access, ADA Services & Special Requirements
Moscone Center states that its permanent facility accommodations meet the Americans with Disabilities Act requirements, including accessible routes, lifts, doorway clearances and restrooms.
Accessible Building Access
Accessible facilities include elevators, wheelchair routes and accessible restrooms. Your event organizer should explain any temporary stage, exhibit or seating restrictions.
Assistive Listening
Devices can be arranged through the in-house audiovisual provider, Projection.
Service Animals
Service animals accompanying guests with disabilities are allowed in public areas of the venue.
Dietary Requirements
Special-diet catering can be arranged in coordination with the event’s Catering Sales Manager.
Exhibitors and contractors
Moscone South Loading Docks, Freight & Vendor Check-In
Exhibitor arrival is different from attendee arrival. Loading dock access, show contractor requirements, booth construction, shipments and equipment handling are controlled by the event and venue operations teams.
| South hall | Official loading dock detail | Action |
|---|---|---|
| Hall A | Four loading dock bays, Blue Dock | Coordinate a designated slot with the General Service Contractor. |
| Hall B | No dedicated dock | Follow assigned shared freight access instructions. |
| Hall C | Three loading dock bays, Green Dock | Verify dock allocation and truck arrival rules. |
| Hall D | No dedicated dock | Confirm organizer-approved freight routing. |
Exhibitor Appointed Contractor (EAC) Rules
- Contractors for Moscone North and South check in at the designated Moscone South employee entrance.
- Show management is responsible for EAC registration and badging.
- South Hall Exit 17 is identified as an EAC service/business operations point.
- Storage must be prearranged and approved rather than placed in walkways or unauthorized areas.
- Schedule deliveries with your show contractor and verify the correct freight destination.
Five Steps Before Shipping Booth Material
Save the exact official event name, hall assignment and booth number.
Find advance warehouse options, direct-to-show delivery dates and freight service contacts.
Check electrical, audiovisual, internet, rigging and assembly requirements.
Do not send delivery drivers to 747 Howard Street solely because it is the public address.
Have shipping labels, pickup documents and deadlines ready before the exhibition closes.
Inside Moscone South
Food, Wi-Fi, Nursing Rooms & Visitor Amenities
Moscone Center publishes venue information about visitor amenities, including hydration stations, nursing suites, baby-changing stations, public seating, visitor information and wireless internet.
Food and Refreshments
Food service depends on the event configuration and catering arrangements. Large shows can use temporary food stations and event-specific dining outlets.
Wi-Fi and Business Connectivity
The venue identifies wireless internet services, but service levels and availability can depend on event contracts. Exhibitors should not rely on public Wi-Fi for payment processing or live product demonstrations.
Nursing and Family Facilities
Nursing suites and baby-changing resources are identified in venue amenities. Ask registration or guest services for the closest facility to your event hall.
Hydration and Seating
Hydration stations and public seating are among the venue’s listed amenities. Temporary event layouts may affect where these are accessible.
Professional event planning
Booking Moscone South for Meetings or Conventions
Organizations planning conferences, exhibitions or citywide meetings should contact the San Francisco Travel convention sales team rather than assuming that a vacant date on a public calendar is available for rental.
Determine exhibit-floor size, expected booth count, keynote seating, breakouts and sponsor or hospitality space.
Include move-in, rehearsal, event and move-out days, not just public opening dates.
Compare Halls ABC, Esplanade Ballroom, San Francisco Ballroom and meeting-room options.
Email Convention-Sales@sftravel.com with your group needs and preferred dates.
Ask about service providers, insurance, catering, fire regulations, AV, temporary structures, labor and freight.
Confirm charges and availability through the official booking process before promoting or selling event space.
Save before leaving
Moscone South Event-Day Checklist
- Confirm the event date and registration opening time.
- Check whether your event is in South, North or West.
- Save the hall letter, ballroom or breakout room number.
- Keep your ticket, badge or registration confirmation ready.
- Use Montgomery BART/Muni when it fits your route.
- Check garage rates and operating hours if driving.
- Review the event-specific bag and security rules.
- Confirm accessibility requirements directly with the organizer.
- Save the convention hotel’s address and arrival details.
- Arrange exhibitor freight separately from attendee parking.
Visitor questions answered
Moscone South Convention Center FAQs
1. What is the Moscone South Convention Center address?
The Moscone Center’s official address is 747 Howard Street, San Francisco, CA 94103. Moscone South is part of this campus in the SoMa neighborhood. Your event may specify a different South registration entrance.
2. Which BART station is closest to Moscone South?
Montgomery Street Station is the official recommended BART/Muni stop for Moscone North and South. Powell Street is the recommended station for Moscone West.
3. Does Moscone South have on-site parking?
No. Moscone Center does not operate on-site public parking. Drivers must use nearby off-site commercial or public garages and check the current operator prices.
4. Where can I see upcoming Moscone South events?
Use the official Moscone Center event calendar. Confirm whether your selected event actually uses Moscone South, because many large events operate across North, South and West.
5. Is Moscone South the same as Moscone North?
No. Moscone South and North are distinct but connected parts of the Moscone Center. Moscone West is a separate building at 800 Howard Street.
6. Which exhibit halls are in Moscone South?
The primary Moscone South exhibit halls are A, B and C. Together they provide 244,383 square feet in the venue’s published combined exhibition configuration.
7. How big is the San Francisco Ballroom at Moscone South?
The San Francisco Ballroom on Level 2 is listed at 49,776 square feet, with a published theater-style configuration of 5,539 people.
8. Are there hotels close to Moscone South?
Yes. Nearby choices include W San Francisco, San Francisco Marriott Marquis, Canopy by Hilton San Francisco SoMa, InterContinental San Francisco and Hyatt Regency San Francisco Downtown SoMa.
9. Is Moscone South wheelchair accessible?
Yes. The venue states that its permanent facilities comply with ADA accessibility requirements. Contact the event organizer for event-specific accessible seating and other temporary accommodations.
10. How do I book Moscone South for an event?
Prepare your dates, expected attendance, exhibit needs and room requirements, then contact San Francisco Travel convention sales at Convention-Sales@sftravel.com to begin an availability and proposal inquiry.
Authoritative references
Official Sources, Floor Plans & Contact Details
Use these links to complete the final step, such as verifying a current event, downloading detailed floor plans, contacting venue staff or requesting convention space.
Phone: (415) 974-4000
General inquiries: Events@moscone.com
Convention sales: Convention-Sales@sftravel.com
Information reviewed October 2026. This is an independent visitor guide, not the Moscone Center’s official website. Events, transport schedules, room assignments, services and pricing can change.